Tailor-Made Marketing Solutions for Small Businesses

Welcome to Harken Consulting, where we specialize in providing professional marketing services for both small businesses and nonprofits. With a focus on boosting your brand's online presence, we are dedicated to helping you make a significant impact in the digital landscape. Whether you're a small business aiming to expand or a nonprofit seeking to amplify your reach, our tailored strategies are designed to elevate your visibility and connect you with your target audience.

Our Unique Approach

Our range of services is meticulously designed to meet your individualized requirements. Just as no two peaches are the same, we understand that every client is unique. From crafting comprehensive marketing strategies that set the stage for success to conducting brand audits that unveil your individual identity, our approach is as exceptional as your business. We recognize the individuality of each client and tailor our solutions to your specific needs.

Fully Remote Services

At Harken Consulting, we understand just how little time business owners have to manage all of their responsibilities. That's why we are proud to offer fully remote services that can be accessed from anywhere, at any time. Our team of experts is equipped with the knowledge and skills to handle all aspects of your marketing and social media needs, so you can focus on running your business with peace of mind. With remote access, we can seamlessly collaborate, strategize, and execute campaigns without the need for in-person meetings or disruptions to your busy schedule. Let us take some of the load off your shoulders so you can prioritize what truly matters: the success of your business.

Small Business Marketing FAQ

  • How can I improve my online presence and visibility?

    Consistency is key when you’re looking to grow your online presence. Whether it is social media, a blog, or search engine ads, consistency will make or break you. To increase your social media presence, you need to be posting to your channels a minimum of 1-3 times per day. Check out our services to see how Harken can help with this daunting task!

  • How important is branding?

    Branding is the face of your company, shaping how the world perceives you. Logos, color schemes, tone, and brand voice converge to craft your unique identity. To ensure your brand stands out and sticks in the minds of both new and existing clients, it's imperative to establish a cohesive and meticulously applied branding strategy. Without it, you risk fading into the noise of the market. Begin your journey with a tailored brand style guide, and let us be your trusted partner in crafting and amplifying your brand's distinct presence. Reach out today to harness the power of effective branding!

  • How can I measure the success of my marketing?

    Start by defining your business and marketing goals to establish a baseline for your metrics. Data, analytics, and insights allow you to see results, but not how those Key Peformance Indicators (KPIs) affect lead development, revenue and most importantly, meeting your goals. From marketing strategies and brand audits, to audience persona reports and KPI analysis, Harken Consulting can provide a proven roadmap to success!

Recent Successes

Since the inception of Harken Consulting, I've embraced the idea that stepping outside my comfort zone is crucial for progress. In 2023, I've actively pursued new opportunities. I delivered a talk at the AmericanHort's Cultivate conference in Columbus, Ohio, where I engaged in insightful discussions with small business owners about day-to-day marketing strategies. Additionally, I authored an article for a prominent publication in the green industry, Lawn and Garden Retailer magazine, focusing on effective customer engagement strategies. I've formed valuable partnerships with local businesses, fostering mutual support. I'm excited to collaborate with Graphtech to offer exceptional print collateral and direct mail solutions to my clients, aiming for excellence in every aspect of our services. The future of Harken Consulting is filled with exciting opportunities and innovative strategies that will continue to elevate our services and support for clients.

- Cassie Flynn

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